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Design concept — not a client project

Rihla

Small-group travel

Travel is a feeling before it is a schedule: night violet, the orange of a setting sun, and a headline as big as an old travel poster.

Colour

  • #1f1236bg
  • #2c1a4asurface
  • #fff3e4ink
  • #c9b6damuted
  • #ff8a3daccent
  • #ffd166accent 2

Type

Aa أب

The quick brown fox jumps

Space Grotesk

Interface parts

Choose a tripCalendar
Small groupsTen travellers at most.
DestinationsCalendarAbout
rihla.concept
DestinationsCalendarAboutChoose a trip
SMALL TRIPS, SMALL GROUPS

A sunset
you can't book twice.

Trips for ten people at most, to places the big coaches never reach.

Choose a tripCalendar
01

Small groups

Ten travellers at most.

02

Local guides

People from the place itself.

03

One price

No surprises on arrival.

32destinations
10per group
98%travel again

“I saw Wadi Rum the way photos never showed it.”

Choose a trip
Small-group travel

Design decisions

  1. The sunset gradient is the brand itself
  2. A poster-sized headline fills the screen
  3. Soft capsule buttons, like the horizon